Financial Services
Commercial due diligence on a raw material commerce-cum-purchase-finance company
15 Mar 2021
Context
- Company
Description: A US-based private
equity client
- Client wanted to:
- Evaluate the business model – profitability, customer value
proposition, supplier quality, risks, defensibility, and market potential
- Understand the allied markets and businesses, economic moats,
international analogues, and competitors
Our approach
- Conducted in-depth interviews with Target’s customers (N = 40)
and non-customers (N = 10) to understand value proposition of the Target and
its competitors
- Conducted in-depth interviews with competitors (N = 10) to
understand business metrics associated and barriers to entry in Target’s space
- Conducted in-depth interviews with suppliers and distributors (N
= 20) to understand adoption of Target vs competitors’ products and services
- Benchmarked global analogues to understand barriers to entry and
exit and right to win in the market
Praxis value delivered
- Successfully provided
client deep analysis of Target’s business model and value proposition
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