Large PE fund evaluated pre-primary chain via 200 franchisee surveys & 75 stakeholder interviews
08 Apr 2020
1 min read
With the business revolution, a company's business model keeps gaining weight. Praxis helps assess the market size of the relevant industry segment and perform a comprehensive review of the target company with management data provided and validate with on-ground discussions for seamless assessment
Context
- Company Description: A large PE fund
- Opportunity: The client wanted to invest in a pre-primary school chain in India. Client wanted to understand the market attractiveness and overall dynamics of pre-primary school franchisees from economics, operational and scalability point of view.
Our Approach
- We assessed the market size of the pre-primary education in India & the addressable market for the Target company
- We conducted in-depth interviews (N=~75) and survey (N=~200) with existing and churned out school franchisees to understand their perception towards different players and understand the pain-points
- We assessed the target company based on the data provided by management to understand it’s the overall performance