Leading online hospitality chain spotted 20+ sites with > US$ 1B revenue potential for acquisitions
08 Apr 2020
1 min read
We conducted a comprehensive study to identify new business opportunities for a real estate client. We combined our superior research abilities with pathbreaking sectoral expertise to arrive at suitable business opportunities and value propositions for our client. Not only did we estimate the opportunity for most obvious & large potential areas but also assisted our client by providing in depth but equally actionable go to market strategy
Context
- Client Description: A leading internet-first hospitality chain, a US$ 500M+ firm
- Opportunity: The client wanted to understand new business opportunities in real estate due to changing dynamics, millennial workforce and unprecedented shift toward sharing economy. They asked Praxis to help them identify and prioritize the opportunities. It was a strategic engagement where different real estate business models had to be identified in India and globally, prioritised opportunities, deep dives and service architecture
Our Approach
- Based on deep domain knowledge and experience, evaluated more than 200 real estate opportunities across the world
- Applied proprietary data analytics to map business potential of each opportunity along with
- Conducted stakeholder conversations with leading entrepreneurs in our network in select real estate spaces
- Extensive research to understand market landscape and deep dive into sector specific gaps, demand and supply constraints, investments, capabilities and synergy with the existing client brand
- Identified revenue potential along with a full business case for the client along with a market size estimates to understand market attractiveness and potential of all shortlisted opportunities


