Praxis Global Alliance Strengthens AI-First Consulting Vision as Founding CEO Madhur Singhal Commits Full Focus to the Firm's Next Phase of Growth

New Delhi, India – July 4, 2026: Praxis Global Alliance today announced a significant milestone in its growth journey as Managing Partner and Chief Executive Officer Madhur Singhal announced that he has sold off his interests in market research and intelligence firm – 1Lattice. He has decided to dedicate his complete focus to leading the next phase of expansion of Praxis. The move reinforces Praxis Global Alliance's commitment to building a specialist-led, AI-first consulting firm designed to deliver superior business outcomes for clients.

As consulting and knowledge services continue to evolve rapidly, Praxis Global Alliance is accelerating investments in its differentiated operating model that combines deep practitioner expertise with AI-powered intelligence. The firm's Business First AI approach integrates artificial intelligence with practitioner-led consulting to solve complex business challenges while maintaining an unwavering focus on measurable business impact.

Madhur Singhal has divested all his interests in 1Lattice and has formally transitioned out of that business, enabling him to focus exclusively on strengthening Praxis Global Alliance's position as the Consulting Firm of the Future.

"Consulting and knowledge services are evolving rapidly, and this is the right time to fully commit to consolidating strengths and market position of Praxis as the trusted advisor and implementation partner around Artificial Intelligence," said Madhur Singhal, Managing Partner and Chief Executive Officer, Praxis Global Alliance. "Clients are increasingly seeking AI-first consulting. Clients are seeking a trusted consulting partner that can help them prepare for the future. Our Business First AI approach creates differentiated value for clients. We believe the future belongs to firms that seamlessly combine human judgment with artificial intelligence solutioning and implementation capabilities." 

As businesses increasingly seek outcome-oriented advisory partners, Praxis Global Alliance continues to invest in proprietary intellectual property, AI-enabled consulting solutions, specialist talent, and industry-focused capabilities. The firm's Business First AI philosophy ensures that artificial intelligence serves as a strategic enabler for solving real business challenges rather than a standalone technology initiative.

Looking ahead, Praxis Global Alliance remains committed to helping enterprises, hyper-growth businesses, investors, policymakers and institutions navigate an increasingly complex business environment through specialist expertise, innovation, and technology-led consulting that delivers measurable outcomes.

About Praxis Global Alliance

Praxis Global Alliance is an Asia-based next-generation management consulting firm making consulting practical. We help businesses adopt AI and realize business value from it. We help enterprises, investors, founders, and public sector leaders solve complex challenges and unlock superior growth, performance, and value through strategy, execution, digital, and AI-led transformation across 40+ countries.

Our teams are specialists in their practices with direct operating experience and advise clients with forward deployed capabilities in AI and Digital. Our solutions are more practical because we combine proprietary data & market intelligence, deep on ground research network, and wide digital & AI ecosystem. Praxis works closely with enterprises, investors, founder and public sector stakeholders to deliver industry leading business impact, and most clients find our style of management consulting 'collaborative', 'hands-on' and 'fresh'.

Praxis solutions help clients:

Grow Value: We help our clients become more valuable. We partner with financial sponsors, strategic acquirers, and enterprises to formulate profit pool driven strategy, transform business processes, conduct due diligence on investments & business plans, create and execute post-acquisition value creation blueprints.

Grow Revenue: Our clients grow faster than competition. We help organizations accelerate growth through core business growth, expand  into adjacencies, activate go-to market strategies, develop products & channels, optimize pricing & monetization, and turn around brands.

Grow Performance: We enable our clients to perform better. Our deep operational and execution capabilities enable us to improve productivity, unlock operational efficiencies, transform cost structures, make supply chains responsive and agile, and enhance overall business performance through hands-on transformation and execution leadership.

Grow AI: We pioneered 'Business First AI'. We help unlock real business value from AI and Digital. Our advisory and execution weaves our AI ecosystem and 'forward deployed' teams. We help organizations prioritize and clarify their Technology and AI agenda and drive cross-functional implementation end-to end, so clients realize the business value out of every AI and Digital initiative. 

While we are based in Asia, our experience spans across the globe. Praxis Global Alliance has served clients in over 40 countries through a multidisciplinary team of consultants with real operating experience, AI/ML developers, data scientists and forward deployed consultants who work closely with CXOs, founders and investors to create long term value and lasting impact. Our clients #GrowWithPraxis and find our teaming approach humble and collaborative