Omni-channel distribution
A new breed of online fashion retailers brings the trial room home | mint
11 Nov 2025
1 min read
The try-and-buy model raises the benchmark of convenience in India’s rapidly growing quick commerce market, which has outpaced all other categories. The explosive growth of 10- to 30-minute grocery delivery has prompted electronics to fashion retailers to embrace the model.
Read more in Mint at A new breed of online fashion retailers brings the trial room home
Read more in Mint at A new breed of online fashion retailers brings the trial room home


