Financial Services
Top UPI players hold on to market share amid transaction volume dip
07 May 2021

 

Top Unified Payments Interface (UPI) players in the country saw fewer transactions in April, in line with overall UPI payments dipping for the first time in a year last month. Phone Pe, Google Pay and Paytm, however, have held on to their market share despite the loss in volumes.  

While Phonepe found its total number of UPI transactions dip by about 1% to nearly 1.19 billion, it continued as UPI leader at 45% market share. In March, it led the pack at about 44%, according to National Payments Corporation of India (NPCI) data on April.




Ready to talk?

I want to talk to your experts in:

We work with ambitious leaders and transformative clients who are defining the future. Together, we achieve extraordinary outcomes.

I have read the privacy policy and I agree to its terms.