Consumer and Internet
Online-first gourmet food startups seek offline expansions to drive discovery
14 Mar 2025
The Organic World, a Bengaluru-based omnichannel marketplace hosting a range of
gourmet food brands like Naturally Yours, Bon Appetit and Pink Harvest, has seen a
surge in enquiries in the last few months as brands look to cash in on the growing
market for “better-for-you foods", its founder Gaurav Manchanda said. The brand is
looking to expand its retail presence to 100 stores by 2026 and gets more than 80% of
its revenue from the offline channel.
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